With so much uncertainty in the world right now, a Chinese stock market mini-crash and the possibility of a Greek exit from the Euro, us British and our tiny island have a lot to be happy about. For starters we can withdraw more that £60 from our cash points and although we love to queue, camping out overnight is a bit much (even for us). Then there was the inspirational Woman's English Football team who finished 3rd at the football world cup and with Andy Murray firing on all cylinders at Wimbledon, these should be happy times.
Add to the mix a Great British manufacturing revival pioneered by brands such as Pantherella and Tusting, I feel it is time to give ourselves a little pat on the back, whilst sipping a nice brew of course.
Playing the 'Made in England' card has never been so important. Over the years, with so much clothing manufacturing moving from Britain to the rest of the world it has been the ones that have focused on unrivalled quality are the ones to have survived during that time but will shrive for years to come. This is mainly due to them holding on to their values of fine tailoring and character passed down from generations.
As a knowledgable consumer myself and an admirer of quality. I want to know where my products are truly made, what materials are being used and the ethics of how they are produced. However this still falls some way short of the consumers of Japan as 'William Tusting' explained are the masters at examining luxury goods. Which maybe one reason why their leather handmade products do so well out there because they always stand up to the highest level of scrutiny.
One thing that stood out was the testing regime at the Pantherella factory. From the colour washing tests to the abrasion tests. For me socks tend not to last but talking to Pantherella, a good sock should always last and its down to the materials used.
Both Pantherella and Tusting are family businesses passed down from generation to generation and it's this story and heritage that really sells both brands. Both can explain every baby step in their supply chain, know exactly where their raw materials come from and can explain in meticulous detail (that would put most of us to sleep) the technicals of the materials and machinery used.
Much like the food industries traffic light scheme, more British brands and brands in general should be transparent of their supply chain and the craftsmanship that goes into the making of their products.
Made in England/Britain/UK is making a revival and I urge everyone to support these brands. You'll buy into a family, a local business and exceptional quality products that will last.
Pantherella has been making the worlds finest socks since 1937 from the most luxurious fibres. From their early beginnings in the hosiery business Pantherella has strived to be at the forefront of technology, innovation and designs that surpass even the highest of expectations. All of Pantherella socks are still made in their family owned factory in Leicester by highly skilled craftspeople whom have passed their expertise down from generation to generation to help set Pantherella apart from other brands.
TUSTING is a family firm based in the heart of the English countryside, with its roots deep in the English leather and shoe trade. The fifth generation of the family is now at the helm, following a long line of Tustings who have been tanning, grading and trading the world’s finest leathers for over 130 years. Their current workshop lies close to the original tannery founded in 1875 by their great, great, grandfather and is home to their new generation of highly skilled craftsmen. It is perfectly placed to draw on the considerable talents of local leatherworkers, many of whose families also share in this heritage.
MY FAVOURITE PANTHERELLA SOCKS