After reviewing hundreds of photos and reading many of the LCM designers style notes - most of which are exceptionally well written and extremely creative - however I'm going try to bring all this fashion jargon back to earth for the everyday man.

Prior to London Collections SS16, I expected and wanted to see more focus on Made-in-Britain pieces, summer tailoring with shorts and plenty of prints. I'm happy to say that I wasn't disappointed. You can watch my pre LCM interview for Mode Stories/Brash UK below:

It's such a unique event which gets London buzzing and there is something for every type of style from flamboyant fashionistas to smart Savile Row tailoring. Seeing LCM expand to 4 full days is not surprising after reading the growth of the menswear industry from Caroline Rush, CEO of the BFC who told The Guardian 'The global menswear market is now worth $440bn (£298bn) as men are spending more than ever on clothing and footwear.'

'London is the global home of menswear with great heritage and cultural relevance, not only with the Savile Row tailors but also home-grown talent and international super-brands.'

'This breadth is what makes London unique and inspiring.'




With this Spring Summer 2016 trend, the pristine white houses of Chelsea will have nothing on you. Seen across collections from Tiger of Sweden, Alexander McQueen, J.W. Anderson, Agi & Sam, Maharishi and Craig Green.


I have been a long admirer of all orange tones because the colours are so versatile yet bold, so only a small tiny detail can transform your outfit. Seen on collections from Lou Dalton, Hardy Amies, Sibling and Craig Green.


Taking its name from the wide windowpane like checked pattern, this style has recently been brought back from sartorial exile. A windowpane suit isn’t for the light-hearted; it’s a bold print of retro elegance that makes a statement. Seen on Paul Smith, Chester Barrie, Tommy Hilfiger, Hardy Amies and Dunhill


Think Desert Camouflage and I immediately think of the Belstaff SS16 collection, which was all over my twitter and instagram feed during LCM. Also seen at Topman, Gieves & Hawkes and Maharishi.


The trend: Stormy Summer Colours were huge at LCM this year with hues of grey being featured at almost every show. Similar to the Great British weather, Aquascutum stayed true to its British heritage and featured greys, blacks and dark blues in their SS16 collection. Also seen at Burberry, YMC, Hardy Amies and Oliver Spencer.


It goes without saying really, prints were always going to be big for SS16 as the summer months give more freedom to use bright colour print palettes. Have fun with this trend, however leave the double prints to those who are in the know and can pull it off! Seen on the collections of Topman, Katy Eary, Sibling, Kit Neale, James Long, Xander Zhou, Alexander McQueen and Richard James.


Hardy Amies’s SS16 collection had a space odyssey inspiration behind it- featuring a colour palette of charcoals and greys in the form of elegant suits, bombers and trousers made from techy fabrics. Greys also featured in the collections of Burberry, Topman, Dunhill, James Long and Margaret Howell.

Special thanks to London Collections: Men chairman Dylan Jones OBE, The British Fashion Council, all the ambassadors & menswear designers.

Special thanks to London Collections: Men chairman Dylan Jones OBE, The British Fashion Council, all the ambassadors & menswear designers.



We all know that Spring can be a tough month to dress due to the changeable weather and with Summer creeping slowly into the picture it may be time to refresh your wardrobe with some new shirt offerings.

Spring and Summer shirts need to be breathable so you’ll have to choose the correct weave for the weather. My recommendation would be to go for a poplin weave, which is simple in design, light and breathable. Avoid heavy weaves such as herringbone or Oxford.

Now that I have saved you from those embarrassing sweat patches, it is time to work on your style. So make an effort guys, don’t follow the norm and always take pride in your appearance whilst feeling comfortable in what you are wearing.

Here are my must have shirt styles this season:

The Gingham check

Let the iconic gingham check take centre stage. This distinctive design is perfect for your Friday shirt as it looks great styled with a plain tie or unbuttoned during your well deserved after work pint.

Go Green

I’m not expecting the greens to light up any records in the polls but they get my vote for the colour of the season. Green has been the most underrated shirt colour for a few seasons but with luxury shirt makers Hawkins & Shepherd and Eton Shirts coming out with some beautiful designs, its time for change.

Prince of Wales Check

Often voted as one of GQ’s best dressed men, the Prince of Wales check is fabrics best dressed weave. Classic and versatile, this royal style should be in everyone’s wardrobe.

Bold Stripes

Evolution, from fine stripes to medium stripes, its time to go bold or go home.

Floral Prints

The marmite of shirts! These shirts will turn heads good or bad. Wear these styles with confidence and you’ll be fine.


I have been banging on about Spring Layering for a couple of weeks now, as we are in the months where we can have 4 seasons in one week. 

Think of your typical work day, how many times are you too hot or too cold? If you wear thin layers, you have the ability to control your body temperature in many situations easily with the added bonus of looking great - layering a t-shirt, jumper and a smart jacket always looks more presentable than a bog standard t-shirt and jeans.

With this look, I have tried to go for more casual layering and opting for brighter colours such as tan brogues and a yellow t-shirt, as well as bringing out my lighter shade jeans that only work in sunnier days.

I have two trench coats which are perfect for these colder mornings yet warmer days and today I opted for the navy in order to contrast against the jeans and with yellow/navy working well together.

Finally, I have gone for no socks. 'No socks with brogues'! is possible but only if they are VERY worn in. Don't be stupid and buy a new pair and wear them on day 1 without shoes as you'll be wearing flip-flops for a week after.


Vintage Tan Brogues Similar Here | ASOS Skinny Jeans | Topman Navy Trench Coat | T-Shirt Similar Here | Grey Knitted Bomber Jumper


It feels like spring is finally here in London. The sun’s out and the weather is definitely warming up, so what better time than to give your wardrobe a bit of a refresh. Here are my 5 must haves for men’s style this spring.

Lightweight jumper

Finally it’s time to say goodbye to chunky knits. Nobody wants to be getting hot and sweaty wrapped up in a heavy knitted jumper when you’re spending the weekend in a beer garden, so one of my must haves for spring is a lightweight jumper. Thin merino wool is an ideal springtime alternative and can easily be layered over a shirt.

Lightweight trench coat 

It’s starting to get a bit too warm for leather and it certainly feels like there’s no need for heavy wool blend coats anymore. My second must have for spring is a timeless trench coat. This is a classic menswear piece that nobody should be without. Shorter style trench coats that fit just below the hip are an easy option and look less formal. Beige will look classic and the neutral colour is ideal for springtime, but navy and black are other versatile and wearable options. It’s lightweight and easy to take off when you’re on the tube and hold in your hands for when things do get a bit warmer.

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Heavier blend shirts need to be put to the back of your wardrobe in favour of lighter more breathable weaves for spring. Poplin is always a good option, or lighter cotton. Now the weather is warming up it’s easier to ditch the coat and just wear a shirt and blazer to work.

Roll necks

Just because it’s warming up doesn’t mean it’s time to ditch this classic knit. The key to making roll necks work for spring is by keeping the knit light and by not over layering. The roll neck works as a great alternative to a shirt under a jacket or blazer and was seen across major menswear shows for SS15 such as Louis Vuitton, Katie Eary and Alexander McQueen. Ditch the darker colours in favour of lighter shades of greys and neutrals.  

Desert boots

My final must have for spring is the Desert Boot. Lying in-between casual and formal, desert boots are an easy way to smarten up an outfit that would have looked too casual with trainers, or dress down a slightly more formal look. 

Men's Spring Layering

Men's Spring Layering