"Ooooooo double denim" and a scrunched up face is what I get every time I attempt this supposed fashion faux pax. But in this day and age is it really that much of a no-go style? Simply, the answer is no. I think that UK fashion has come a long way in the last 5 years but not only from the top fashion elite but also the everyday male or females who are in many ways the driving force behind trends that big brands catch on to. Are we becoming a more fashionable society due to a large number of accessible influencers on social media showing us different ways to wear everyday clothing - rather than only the high-end magazines that target the wealthy with their superbrands. I like to think so.
In fact I grew up reading such magazines, although the imagery was aspirational and the brands were always at the high end of luxury and fashion. I could never transition what I was reading from the magazine into something I could purchase affordably and style myself...maybe thats why ASOS was born - although they cottoned on to this a little sooner than I!
Nowadays, there is so much content out there and I feel that as a blogger you have to push the boundaries of style because if we get it wrong then you will not...thats my excuse anyway!
So on to double or triple (in this case) denim. What are the rules if there are any? Disclaimer to any denim know-it-alls...this is just my opinion!
DOUBLE DENIM RULES
1. Denim always looks better with tattoos.
2. Try to mix up different coloured denim.
3. If you choose the same colour denim, always match different washes.
4. Denim is normally distressed and therefore it's better to pair denim with your most worn in, slightly ropey footwear. Such as a pair of leather boots that have been over worn and scuffed. Or a pair of white converse that now look more cream coloured, have a small hole in the side yet somehow look better than when new.
5. Rips and slight faults give denim character. The only exception is when the crouch area wears out and you are exposing gouch!
6. Don't be afraid to mix smart attire with denim or chambray.
SHOP THE LOOK
Photography by Rebecca Spencer