Jo Malone London Blossoms: Bloomin’ Marvellous

I might be on the other side of the world right now, but that doesn't stop me waxing lyrical about Jo Malone London and their latest release, Blossoms

As a proud UK Ambassador for Jo Malone London I'm fortunate enough to get exclusive access to their pre-releases and a direct feed to their news desk. In this article I'm going to give you the low down (is that what the kids say?) on what they have coming out this month. 

When I first saw the press release for Jo Malone London Blossoms, my mind immediately turned to impressionism. A romantic era where Art allowed invited people to use their imagination. To be transported to an otherworldly realm steeped in colour and vivid expressionism. 

The new blossoms collection, available for a limited time only, really encompasses the romance of Spring. Embraces the conviviality of what fresh light and hope can bring. 

IMPORTANT TO NOTE

This is not what you call an evergreen article. This is a here and now message, these scents are only available for a limited time from April 2019. 

Carl, tell us about Jo Malone London Blossoms

Dressed in a rainbow of ombré designs, the line-up is comprised of longed-for Star Magnolia and Silk Blossom, long-loved Orange Blossom and the radiant new Frangipani Flower.

You might remember I've written about layering scents before on the blog. In case you need reminding, Jo Malone London fragrances can be worn alone or layered with another to create a unique combination.

When it comes to the Jo Malone London Blossoms collection here are two pairings that are truly mesmerising. 

THE PAIRINGS

Frangipani Flower Cologne with Orange Blossom Hair Mist

A warm oral scent, radiant with frangipani as shimmering orange blossom flows through your hair.

Silk Blossom Cologne with Star Magnolia Hair Mist

An uplifting oral scent with vibrant silk blossoms softened by the gleam of star magnolia in your hair.

The Jo Malone London Blossoms collection includes:

  • Frangipani Flower Cologne 30ml and 100ml – £49 and £98  

  • Silk Blossom Cologne 30ml and 100ml – £49 and £98 

  • Silk Blossom Home Candle 200g – £49 

  • Star Magnolia Cologne 30ml and 100ml – £49  and £98 

  • Star Magnolia Hair Mist 50ml – £44 

  • Orange Blossom Cologne 100ml – £98 

  • Orange Blossom Hair Mist 50ml – £44 

  • Orange Blossom Diffuser 165ml – £65 

Join the Club 

Just as a caveat to this blog, I'm thinking of hosting a fragrance night round mine when I get back from traveling.

I'll set up the camera and people do one minute vids on what they think their favourite fragrance is and why, then I'll upload it to my YouTube channel

I'll get the BBQ going, stick on Goodfellas, get the poker chips out, you know make it less like a scene from Sex and the City. What do you think? DM me on Instagram or in the comment box below if you think this is a decent idea. 

Founder of this eponymous blog, focusing on men's fashion & lifestyle.