The New Mercedes-Benz X-Class Pickup | London Launch Event

It's here, the all new Mercedes X-Class was launched in the UK with a exceptional star-studded event at the Printworks located in Canada Water, London. Attending the event were TV Celebrities, Motoring Journalists, Top UK Influencers, Press and of course Tinie Tempah who was the surprise live act on the night. Dotted around the arena were 6 impeccable, awe-inspiring Mercedes-Benz X-Class pickups with one being transformed into a DJ booth and another acting as a practical assistant at the bar with its ice-packed loading area.

After two stunning events in Berlin and Paris the #60MinutesWithX unveiling finally came to London and boy was it a spectacle, Mercedes-Benz certainly know how to host. You don't see many trucks on the roads of London but with Mercedes bringing out the first uniquely versatile pickup with a mid-sized chassis that is going the change in the near future. So like it or not this exceptional pickup from Mercedes is a game-changer.

The X-Class has been developed with the changing requirements of international pickup markets in mind. The X-Class interior and technology comprises of comforts that you would typically find in a luxury saloon car, making them become a much more popular choice for those of us with an urban lifestyle, countryside living or families.

After carefully inspecting every curve and detail of the MB X-Class it was time to join her and party the night away, after all, this event was put on for her; to celebrate her. As the stopwatch ticked down from 60:00 to 59:59 it was time for the legendary Tinie Tempah to take centre stage for a 60 minute set, playing all the old school classics and a couple of his more recent tracks.

Get Instagram, Stories, cameras, Snapchat and Facebook Live at the ready because the intimate 60 minute concert was in full swing with Tinie making full use of the runway stage, giving everyone a chance to get a close up snap of the star. 

The all new Mercedes X-Class is a powerful adventurer which possesses all the strengths of a classic pickup – tough, functional, strong, and with off-road capability. However the Mercedes-Benz X-Class stylish explorer goes a step further and shows a distinguished comfort for the urban lifestyle. It's a true Mercedes. From the hallmark brand design, comfortable interior, perfectly finished high-quality materials, the infotainment system, the ergonomic seating comfort to the driving dynamics and safety, it's a Mercedes through and through. 

Attending the #60MinutesWithX event with me was the incredible car enthusiast, YouTuber and TV personality Miss Emma Walsh. Join her and be taken around on a tour of the event by watching her video below.

This post was created in collaboration with Mercedes-Benz UK.