Dermot O’Leary launches two new fragrances exclusively for M&S
This week started off attending a breakfast event with M&S and Dermot O'Leary to celebrate the launch of his two new fragrances, available from the 7th September. The breakfast was at The Ned hosting some of the countries leading journalists and influencers in the UK. Whenever a fragrance is launched by a celebrity it is normally met with some apprehension from industry insiders and customers alike however after talking to Dermot about the fragrances he was clear that these fragrances were a true collaboration between the master scent creators, M&S and himself - so except something a little special.
“M&S has been part of the fabric of mine and
lots of people’s upbringing, it’s a brand you trust
which was very important to me when choosing
to work together. We started the process over
two years ago and during this time I have learnt
an awful lot. It has been such a fulfilling
experience, with some really lovely people. I
have worked with the experts and enjoyed every
second of it.”
Dermot is well known in the entertainment industry but also in the fashion industry, being part of the British Fashion Council for years and regularly featuring in GQ's most stylish men in the UK. It is fair to say that a very humble Dermot easily has the credentials to help create what turned out to be two amazing fragrances. The two fragrances are very different and for my nose a clear day and night scent, the Bergamot & Basil is fresh and aromatic whereas the Vetiver & Cedarwood is a contrasting warm, silky and spicy blend to suit your mood and style.
Following the success of Dermot O’Leary’s skincare range exclusively for M&S, the retailer is proud to announce the launch of two men’s fragrances Bergamot & Basil and Vetiver & Cedarwood.
The Bergamot & Basil fragrance, you've heard it here first is Dermot's favourite out of the two. It opens with fresh and uplifting notes of bergamot and lemon, core accords of spicy pink pepper, juniper and patchouli offer depth, complimented by base notes of vanilla, musk and amber.
My personal favourite out of the two is Vetiver & Cedarwood as it really packs a punch, it's sophisticated and masculine. This fragrance leads with invigorating top notes of pink grapefruit and mandarin combined with deep accords of black pepper, clove and geranium on a warm and woody base of cedarwood, amber and vetiver.
“I like to tailor fragrances based on my mood, the atmosphere, my surroundings and the weather. Winter and Summer fragrances are very different for me. Day – zesty, lovely sea salt smells. Night - something with a little more body.”
I've found that both fragrances are insanely good, they serve different purposes, are long lasting, sophisticated, and modern. They are beautifully styled with minimalistic packaging and bottles which will look fantastic on your grooming shelf at home....all for £22, astounding effort.
Bergamot & Basil and Vetiver & Cedarwood by Dermot O’Leary launch on the 7th of September online at www.marksandspencer.com and in M&S stores for £22 each.
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