It's time to put the great, in the great outdoors. What am I on about? Outdoor advertising! This month I've launched a new advertising campaign, promoting The Collar Club, a shirt subscription service from Hawkins and Shepherd. For the next 12 months I'll need you to keep your eyes peeled when out on the streets in central London as two black taxis will be donning my brand and the face of the campaign, the flame haired viral master and Mr Body Transformation himself Gwilym Pugh.