How to be a smarter shopper with “Cost per wear” fashion math’s

It’s that time of year when brands and retailers start drip-feeding us with information regarding their new season autumn/winter collections, whetting the appetite for our impending purchases. Seasonal weather changes are often a signal from the fashion gods to start investing in a new wardrobe and whether knitwear, overcoats or even a chunky pair of socks are your thing you should start to consider "cost per wear" math's on your fashion purchases.